top of page
Image by Rishabh Pammi
Edited Smiling Profile Pic Type 2, 2.jpg

Allison Kirschbaum

SEO Content Writer & Copywriter

Phone:

276-600-1656

Email:

Address:

Parker, CO, USA

A Little Bit About Me...

Ok, here comes the humblebrag. (Or maybe the ACTUAL brag...)

 

Hey, I'm a marketer - I gotta market myself first, right? 😉

*Clears throat dramatically*

 

Anyone can take a course on SEO writing or copywriting, write up a batch of samples, and build a side hustle. 

 

But how many people can teach themselves copywriting, SEO writing, SEO content strategy, AND sales copywriting, build a base of dozens of highly-satisfied freelance clients all across the world, and travel across Europe as a digital nomad at the same time? 

 

Only one that I know of, and you’re lookin’ at her.  👍

 

I started my first business at the age of 9, and by the time I got my first “real job” at 18, I had successfully and profitably run: 

 

  • A pet-sitting service for small farms

  • A bakery for special dietary needs (BEFORE gluten-free desserts were cool and glitzy)

  • A B2B courier service

  • A handmade jewelry and bath products business

 

I taught myself cold-calling, B2B and B2C sales, packaging design, door-to-door sales, and selling-from-stage techniques after school, and used the profits of my various ventures to achieve every little girl's dream: having her own horse. 

 

Fast-forward to me as a 20-something, now climbing the ladder in the corporate world.

 

After several years as a top-performing sales manager and then an increasingly restless AML Compliance Officer, I was eager for a new challenge.

 

I discovered the niche skill of digital marketing and sales copywriting for private equity real estate investment firms and quit a “safe, secure” job at Western Union to pursue it, along with commercial real estate investment, full-time. 

 

A few years later, I took my ever-expanding SEO content creation and copywriting skills on the road and moved to Europe to travel as a digital nomad.

 

Not content to stick with marketing just one niche industry, I freelanced my SEO writing and copywriting skills to the most unique, exclusive, hard-to-market products I could find: 

 

  • CBD products for dogs from California? Yep, solved that little marketing regulation issue. 

  • A German aviation-news brand? That's about as sexy as sauerkraut, but I made it work with some creative copywriting. ;)

  • American-made organic skincare with hemp oil? Sure, no problem - where there’s a will, there’s a way. 

  • A Swiss medical equipment manufacturer? Finicky industry requirements, but fascinating product. 

  • An "Airbnb for bikers" travel website and blog? Ride on!

  • Biodegradable sporks (yes, the little spoon-fork hybrids we Americans know from camping and chili cookoffs) with a teeny-tiny profit margin and an even smaller market niche? Hey, there’s a customer for EVERY product - all it takes is the right ad copy.

  • A niche Canadian financial services company striving to serve professionals with down-on-their-luck credit? That was both heartwarming AND effective web copy.

  • Ghostwriting a book about the real culture of modern North Korea as seen through a traveler’s pictures? Not technically a marketing challenge, but it sure was a fun project!

 

Now that I get to take my freelance marketing on the road across the world, every day is about love for me: a love of my work, a love of traveling, and a love of life. 🥰

 

All that goes to say that if you want a versatile, passionate SEO content writer and copywriter who actually loves learning about and talking up your product (and loves bringing in new sales for it!) as much as you do, I’d love to connect with you!

Once we do, YOU'LL be the one bragging about this great writer you found that gets you all this traffic and sales. ;) 

Read on to see more of the nitty-gritty of my work experience, or just scroll to the bottom to get in touch and start your journey to being SEO-Famous. 😊

Work Experience

SEO Content Writer & Copywriter

Freelance, Remote/Parker, CO

May 2018 - Current

Digital Marketing Director

Contract, Remote/Denver, CO

June 2016 - May 2018

AML Compliance Officer & Customer Relationship
Manager

Western Union, Englewood, CO

May 2014 - June 2016

Sales & Compliance Manager

Travelex Currency Services, Lone Tree, CO

January 2011 - May 2014

  • Created successful and effective SEO content strategies, SEO content, web copy, blogs, ad copy, email copy, and other mobile-optimized content for a range of B2B and B2C clients.

  • Developed deep experience and SEO knowledge in industries including AI, SaaS, financial services, MarTech, manufacturing, medical equipment, cannabis, real estate, and heavy machinery. 

  • Achieved excellent results for clients, including an average of 15-25% YoY organic traffic growth, up to 48% email open rates, and an average increase of 18 ranking positions for existing keywords and/or 22% additional new ranking keywords. 

  • Built a worldwide base of highly-satisfied freelance SEO content and copywriting clients while working remotely

  • Created SEO content marketing campaigns to drive investor acquisition for a fast-growing boutique commercial real estate investment firm. 

  • Led, implemented and optimized SEO keyword strategy and SEO content marketing strategy initiatives, including web copy and ad copy, for B2B and B2C-focused marketing campaigns.

  • Created and maintained profitable B2B customer relationships while tactfully managing the delicate balance of their business success with their AML and KYC compliance metrics

  • Hired, trained and remotely managed a sales team of 20+ employees across 6 nationwide currency exchange locations

  • Increased sales by 20% YOY across each of 3 subsequent locations within 2 months of acquisition.

  • Created and implemented the company's first video-based sales training system, resulting in a 30% increase in Average Transaction Value within 3 months of implementation

bottom of page